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Japanese Singer BENI Captivates Chinese Audiences on Singer 2025

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Edit£ºCNNACN
Time£º2025-07-18

Hunan TV's Mango TV program Singer 2025 is redefining global cultural exchange, using music as a bridge across borders. The show has received back-to-back endorsements from UNESCO and has been highlighted in 15 social media posts by official organizations—including agencies under China's Ministry of Foreign Affairs, the embassies of Brazil and Malaysia in China, and Tourism Malaysia.

As of now, Singer 2025 has achieved more than 85 billion digital impressions. This year, UNESCO also featured Shan Yichun's adaptation of the song "Li Bai" in its World Oceans Day campaign, calling for global attention to marine conservation. The show's growing international attention highlights its extraordinary cultural influence, with diverse music, vibrant stagecraft, and heartfelt performances resonating with audiences worldwide.

One of the program's defining strengths lies in its ability to inspire international artists to engage with Chinese culture on a deep level. American singer Mickey Guyton seamlessly wove Chinese lyrics into her performance, expressing her affection for the country. Fellow American Grace Kinstler delivered two moving performances entirely in Chinese, reflecting both the emotional appeal of Mandarin pop and her sincere appreciation for the culture.

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