Organised by the Hong Kong Digital Entertainment Association (HKDEA) and sponsored by the Cultural and Creative Industries Development Agency (CCIDA) of the Hong Kong SAR Government, the "2nd Future Animation – AI-Assisted Animation Production Support Scheme" ("2nd Future Animation" Scheme) is a pioneering initiative aimed at integrating artificial intelligence ("AI") into animation production. This year, the scheme has allocated over HK$5 million to support six selected local companies, each receiving up to HK$850,000 in subsidies and expert guidance to apply Artificial intelligence tools in creating original animated works. The goal is to explore AI's capabilities in original animation produced in Hong Kong, drive innovation, and open up new business opportunities.

   HKDEA once again sets up the "Hong Kong Pavilion (MIFA)" at the Annecy International Animation Film Festival and MIFA 2025 in France. From 10th to 13th June 2025, the six companies selected under the "2nd Future Animation" Scheme showcase their AI-assisted original animations at MIFA, demonstrating the creativity and production strengths of Hong Kong Companies to the global market.

   The six local companies selected under the "2nd Future Animation" Scheme are honoured to participate in the prestigious event. The opening ceremony of the "Hong Kong Pavilion (MIFA)", organized under the scheme, took place on 10th June 2025, bringing together industry leaders and international guests, including Mrs Lowell CHO, Assistant Commissioner for Cultural and Creative Industries to celebrate the convergence of Hong Kong's creative animation and AI technologies.